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Email Marketing for Bloggers

Get unstuck from being in the promotions tab

Published about 13 hours ago • 1 min read

Hey Reader!

Your subscribers asked for your emails.

Protecting that trust means making sure those emails ACTUALLY show up. In the primary inbox, not buried in promotions.

I didn't know how to get out of the promotions tab, let alone where to even start, since I'm not a deliverability expert.

So I brought my friend Alyssa Dulin, Kit's Director of Customer Success, on Happy Subscribers to talk about:

  • The one thing your subscribers can do that tells Gmail you're not just another promo email (!!)
  • Why Alyssa still keeps about 1,000 cold subscribers on her list
  • What good open rates look like now that Apple opens emails for people (she gives us a range!)

And oh my gosh, so much more. This episode's almost an hour for a reason.

LISTEN NOW 👉 Get Your Emails in the Primary Inbox with Alyssa Dulin of Kit​

Let's Duett,

Allea

P.S. Alyssa is already itching to come back on the show! If you have other thoughts or questions about deliverability you want me to ask her, reply to this email or DM me on Instagram.

Improve your deliverability with more email replies

My friend Alyssa, Director of Customer Success at Kit, says the #1 way to show up in the primary inbox is getting people to reply back to your emails.

With SendGauge, your subscribers reply with a word, and SendGauge sends them a special gift or tags them in Kit. It's kind of like a DM strategy on Instagram, but for your email list!

Not only will this encourage replies and conversations with the people on your list you care about, but it also improves your deliverability, so you can keep showing up in their inbox. 🎉

Try it free for 7 days, then get $10 off every month, forever.

​Try SendGauge (affiliate)

​

Email Marketing for Bloggers

Allea Grummert, Duett

Write and send better emails that actually connect with your subscribers. Show them you care, share valuable content, and keep them coming back to your site with each "send." Get my expert email marketing strategies and automation how-tos!

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