Send better emails that engage readers, build brand loyalty and optimize conversions for sales and site traffic. I'll equip you with email marketing strategies, copywriting tips and automation how-tos!
How Well Plated is getting 15% more traffic from email
|
Hey Reader, One of my favorite things to do is see the results my clients are getting. Sometimes those results are *internal* like —
And sometimes those results are things like —
Then you get sweet projects where you get all sorts of good things, all at the same time. Like with how we helped Erin at Well Plated increase their blog traffic from email by 15%. We worked closely with Erin and her team to make sure everything looked and felt the way she hoped — and worked the way it should too! We helped her team with technical improvements, messaging updates, and gave them a full-boar strategy to write emails they knew would support the blog and send LOTS of traffic to the site (and make money) every. dang. week. Automatically. Plus, learn how we improved her broadcast unsubscribe rate (which means her subscribers are staying around longer 🥰). Be sure you read to the end and find out what strategy Erin didn’t have in place before — but does now — and considers it her biggest long-term strategy win!
This is the work I do with clients all the timeIf you read Erin’s story and think, “Yeah, I need that!” then I’d love to talk — reply to this email and let me know what part of your email strategy needs updated:
Let’s Duett, Allea |
Email Marketing for Bloggers
Send better emails that engage readers, build brand loyalty and optimize conversions for sales and site traffic. I'll equip you with email marketing strategies, copywriting tips and automation how-tos!
Hey Reader! I got this email from my mom last week that just said, “Fight the AI.” And I was like, Mom, you have no idea. I've been fighting with it in my brain for weeks now! 😅 You could say I've had my dance battle with AI. At the end of January I was very anti-AI — you know, because it can affect my entire business model and that feels terrible. So in order to know more, I've spent more time over the last month or so using it. And, unfortunately, it's been really incredible. 😅 While,...
Hey Reader! If you’re remotely close to the food blogging community, you’ve heard of this strategy for lead generation — and not only am I sharing it with you as a surefire way to boost subscribers, I’m going to show you HOW. What is it? It’s a “Save this Recipe” form that you add to every blog post. It looks like this: Example from Eating Bird Food You can even use this strategy for non-food blogs, of course, like a “Save this Post” form instead. If you’re interested, it’s worth trying out...
Hey Reader! Amy Reid of Baking with Granny was on the Happy Subscribers podcast in January! I got to meet Amy in-person at the Tastemaker Conference in January! Not only is Amy a GEM of a person, she’s cracked the reader-relationship code with her subscribers and was able to get more than 300+ pre-order sales of her cookbook within 24 hours of emailing her list. It worked all because she’s been nurturing her list long before she asked for the sale (what she calls “the plea” 😂). You don’t want...