Send better emails that engage readers, build brand loyalty and optimize conversions for sales and site traffic. I'll equip you with email marketing strategies, copywriting tips and automation how-tos!
More emails won’t fix this
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Hey Reader, I don’t know everything about how things operate online, but I do know email. And I know that it’s not getting the attention I think it deserves from creators. It’s often a backburner strategy, for “just in case” type scenarios. You know, like “just in case TikTok gets banned.” But that’s about to change. This is the year EMAIL gets to be the Main Character. For many reasons. All of which I covered in this week’s podcast: Email and Wait Is Dead in 2026: Why Your Email Needs Strategy, Not Blind Hope
Hitting send on just any email won’t do it in 2026. And sending more emails or growing your list won’t fix a weak strategy. Here’s what I hope to see in 2026 — and what I predict will change for creators using email in the next year. |
Email Marketing for Bloggers
Send better emails that engage readers, build brand loyalty and optimize conversions for sales and site traffic. I'll equip you with email marketing strategies, copywriting tips and automation how-tos!
Hi Duett Client! We only have one spot left for a Done & Delivered spot this summer, so if you know of a friend or fellow creator who would benefit, will you please send them this email or direct them my way? There are just some things that — unless provided with a plan and held accountable — would NOT happen on their own. For me, it’s exercise. Never in my LIFE have I ever gotten up at 6:08am regularly to, excuuuuse me, work out?! Never. Not until a few months ago. I hit a point where I...
Hi Duett Client! We only have one spot left for a Done & Delivered spot this summer, so if you know of a friend or fellow creator who would benefit, will you please send them this email or direct them my way? It’s officially sweating season in Nashville, and I’ve got plans to hang by the pool on Friday with my sweet friend Elaina Joy. I played slow pitch softball yesterday in what was probably 70% humidity — the kind where you can cut it with a knife and you just wait and HOPE for a slight...
Hey Reader! Writing this from my friend’s house in Nebraska after a STELLAR nine days in The Good Life with some of my most favorite people. Peep these smiles 😍 🎉 Today I’m sharing the final episode of our Foodie Email Series, featuring my sweet friend and long-time client Jason Norris! If you haven’t had a chance to listen to the first three episodes in the series yet, here they are: My chat with Melissa about selling products to an audience who BUYS A convo with Liz about running your blog...