7 things that shaped my life & business this year


Hey Reader,

It’s December, that time you reflect back on your year and take stock of what the last 11+ months held… I love a good moment to record what happened, asking:

“What did I learn? What made this year significant?”

For me, that looked like writing out a list of 10 (which quickly became 15) of my top moments or wins from the year.

And I’m sharing 7 of those in this week’s podcast.

Tune in to hear what’s shaped me the most this year. Things like:

allowing myself rest and margin

Spending less time creating NEW things the first half of the year.

experimentation and personal renewal

New brand photos, as mentioned on the podcast 🥰

connection and support

My bestie who hypes me up BIG time.

And so much more.

If you need a touch of humanity in this AI-crazed, “bigger must always be better” world — let me be the one to give you the encouragement (and reality) you need to set new metrics for what the “best of” could look like for your life and business.

Queue this one up next:

Seven Things That Shaped My Life and Business in 2025

Merry Christmas, friends.

Allea

Email Marketing for Bloggers

Send better emails that engage readers, build brand loyalty and optimize conversions for sales and site traffic. I'll equip you with email marketing strategies, copywriting tips and automation how-tos!

Read more from Email Marketing for Bloggers

Hey Reader! On Monday, I hopped on a call with a creator I've known for years. We shall call her Traci… because her name is Traci. She was curious about what Done & Delivered actually offers, asking me — "Outside of what your website says… I'm curious about the actual offer. Like, what have you actually made for your clients?" So here's exactly what you get as part of Done & Delivered. 👇 A brand-new lead magnet, designed and built for you, every quarter. This is the freebie that grows your...

Hi Duett Client! We only have one spot left for a Done & Delivered spot this summer, so if you know of a friend or fellow creator who would benefit, will you please send them this email or direct them my way? There are just some things that — unless provided with a plan and held accountable — would NOT happen on their own. For me, it’s exercise. Never in my LIFE have I ever gotten up at 6:08am regularly to, excuuuuse me, work out?! Never. Not until a few months ago. I hit a point where I...

giphy of woman floating and relaxing in the pool

Hi Duett Client! We only have one spot left for a Done & Delivered spot this summer, so if you know of a friend or fellow creator who would benefit, will you please send them this email or direct them my way? It’s officially sweating season in Nashville, and I’ve got plans to hang by the pool on Friday with my sweet friend Elaina Joy. I played slow pitch softball yesterday in what was probably 70% humidity — the kind where you can cut it with a knife and you just wait and HOPE for a slight...