Hey Reader,

Oooof, if you’ve spent any (let alone too much) time on Reels, or in discussions with other creators, are you also feeling a little bit…

I know it’s not just me. If you’re feeling any ounce of fear of the unknown with AI, Google search changes — or in my case, a recent breakup (UGH, I’d rather break a limb) — you’re not alone.

The world *at large* is feeling very dicey, scary even.

I have friends whose Haitian family might need to leave the country.

I have a friend with a rare cancer that isn’t responding to treatment.

And I have a sweet set of copywriting skills that AI is trying to replicate. And food blogging clients whose hard work creating recipes is getting bypassed because of AI-generated content.

Like, what the heck, right?

And I don’t know the answers. (Gosh, I hope you weren’t expecting I’d know how to solve this by the end of an email. 😅)

Honestly, the slight relief I feel comes from knowing we’re doing it together. You and me and every creator online right now; we’re all out here trying to read a new map as it’s being drawn.

So while we do that — in order to take care of our bodies, our minds, and our anxieties — here’s where I’m leaning in and putting my energy:

• I’m going for walks, long and short
• I’m calling friends to catch up
• I’m continuing to do my work and serve our clients
• I’ll continue to believe that human-made, heart-centered content is the best part of the internet — and I trust that Big Business will believe and support that too
• I’m spending time in prayer, reminding myself that I have never been in control anyway (if you want some inspiration here, this book of blessings is my favorite right now)
• I literally write down my worries every morning and it helps me feel better right away
• I spend time feeling grateful for things (in my case, the boatload of friends I’ve got!)

You matter. Your work matters too. But you matter more.

Sending you my love, even amidst all we don’t know.

—

If you missed it last week, my hope is that this episode on Happy Subscribers will relieve some email-related anxiety with a few practical, tactical ideas as you grow and email your list.

Email is still a surefire way to build and maintain relationships with your audience, each and every subscriber, even as AI shifts, algorithms f’up your social reach, and the helpful content update tanks your page views.

It’s one place online that if you were to put time and energy into, you’ll reap great rewards — not just in page views or sales but in a connection with your work and your audience. It’s a happy, delightful space for a feedback loop that reminds you that your work is important to people.

If you want to learn more about making email easier to actually do (even in these trying times), listen in here.​

Or click here to listen on Apple Podcasts.​

What has been grounding you — personally or in your work — that’s helping you feel at peace in whatever season or emotions you’re experiencing right now?

Allea

P.S. If this resonates and would be helpful encouragement to a friend, please forward this email along to them. The more care, the better we’ll be, right?