Send better emails that engage readers, build brand loyalty and optimize conversions for sales and site traffic. I'll equip you with email marketing strategies, copywriting tips and automation how-tos!
Not sure what to email your list? (Join me live!)
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Hey Reader, It’s my birthday! Happy 36th to meeeee. I’m so grateful to have you as part of the Duett community. 💕 And there’s nothing I want more as my *birthday gift to myself* is to SEE YOUR FACE next week at our upcoming roundtable workshop. If you haven’t heard of these yet, it’s probably because I only host them a couple times of year. And NOW’S YOUR CHANCE! It’s called Email Marketing Answers with Allea and it's a free workshop roundtable hosted on Zoom where you can connect with me and ask questions and chat with me in real time about all things email marketing! These events are open to all and do not require a membership of any kind — it's your chance to gain FREE access to me and all the email marketing knowledge I can share with you in one hour. And for our next event — next Tuesday, June 10! — we’re going to focus on — What You Really Need to Grow + Email Your List With Confidence Because it can’t be everything, and it can’t be nothing. So instead of fretting over open rates, cold subscribers or unsubscribers (gasp!), we’re going to talk about the things YOU actually have control over. If you’re sweating your click rate but aren’t sending consistent emails, we need to reorient your focus. If you’re growing a list but don’t know what to send them, Uh-oh. Have no fear, that’s what we’ll talk about next week! And if you’re already registered, yay! Just make sure it’s on your calendar so you don’t miss it. ☺️ Beyond the Email Basics: What You Really Need to Grow + Send with ConfidenceFor creators who aren’t starting from scratch — but know their email list could be working harder.FREE workshop roundtable event + discussion
In this free workshop, I’ll highlight the most important places to spend your time as you take email marketing more seriously. You’ll walk away with a few actionable strategies you actually need to
All that’s left for you to do is to register for the roundtable here and join me LIVE.
I’ll see you there! Allea |
Email Marketing for Bloggers
Send better emails that engage readers, build brand loyalty and optimize conversions for sales and site traffic. I'll equip you with email marketing strategies, copywriting tips and automation how-tos!
Hey Reader! This solo podcast is all about segmentation. Segmenting your email list may sound really "techie”... and, well, it is. 😂 It may not be easy to understand, but I make it my goal to break down complex “techie” things into something that makes sense. At the start of 2026, I led a workshop on segmentation at Tastemaker (a lovely in-person conference, with even lovelier people!) – and it was everything I hoped for: Teaching about email marketing Walking around and answering questions...
Hey Reader! Have you been in the mood to do some spring cleaning lately, or is it just me? This year has been full of cleaning for me — helping me stay mentally present and reducing the noise of my devices (and my life). So far I’ve: Replied “STOP” to SMS marketing texts (my reason being “I know where to find you when I need you, niche website where I wanted a coupon code for later.”) Cleared out my shoe collection. Emphasis on collection. I want to reduce decision fatigue, and oh my gosh,...
Hey Reader! I got this email from my mom last week that just said, “Fight the AI.” And I was like, Mom, you have no idea. I've been fighting with it in my brain for weeks now! 😅 You could say I've had my dance battle with AI. At the end of January I was very anti-AI — you know, because it can affect my entire business model and that feels terrible. So in order to know more, I've spent more time over the last month or so using it. And, unfortunately, it's been really incredible. 😅 While,...