Send better emails that engage readers, build brand loyalty and optimize conversions for sales and site traffic. I'll equip you with email marketing strategies, copywriting tips and automation how-tos!
Story has always felt a little slippery to me
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If you know a creator who’d like to get these new episode announcements, send them this link or forward them this email! 💌 Hey Reader! I am, at my core, a practical person. Frameworks, checklists, processes — give me something to implement and I’m happy. Maybe you’re the same way, “Just tell me how to do it, Allea!” There are so many ways to do email, and while I’m good at some of them... incorporating “story” into my messaging has always felt a little forced to me. Good news for us, though! I have a friend named Mike who is a MASTER storyteller. Mike Pacchione and I have been in the same mastermind for years. In fact, we talked for four hours straight on a car ride from Atlanta to Nashville last year (I bet you can’t imagine that! lol) — so this time, we’re hitting record because we BOTH have questions for the other (that you’ve probably asked yourself too). Mike is a well-known speaker coach. I love email marketing. And in this episode, we find some common ground on what it takes to connect with an audience, whatever the medium — email or a stage. LISTEN HERE: The Story Is the Strategy: In Email and On Stage with Mike Pacchione Let's Duett, Allea |
Email Marketing for Bloggers
Send better emails that engage readers, build brand loyalty and optimize conversions for sales and site traffic. I'll equip you with email marketing strategies, copywriting tips and automation how-tos!
Hey Reader! In my early twenties, my boss pulled me aside to tell me I wasn't a good listener. Explicitly. Like, that was the whole conversation. I cried about it for three days. Fast forward... I'm now a podcaster getting complimented on my interview skills?! WHAT?! This episode I'll walk you through how I got here, all these years later, and feel less like a sucky listener (here's to winning Most Improved!!). LISTEN HERE: Turns Out, I Was a Terrible Listener Let's Duett, Allea Want expert...
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